Revolutionary marketing campaign intelligence.

Marcom IQ is a ground-breaking platform that provides complete, centralised control and intelligent insight into online & offline marketing campaign spend.  

ico_CentralisedData ico_SeamlessIntegration ico_InsightfulReporting ico_SpendOptimisation ico_TeamCollaboration ico_Safe&Secure  

Centralised Data

Organised. Simplified. Accessible.

Centralise all marcom forecast and spend data into an intuitive system that provides the flexibility and control you need to run your online and offline campaigns more effectively.

icon-seamless Collect & Manage Data


Seamless Integration


Capture and integrate data inputs from your existing systems and directly from your partners, clients and media agency, quickly and without any fuss. It just works.



Insightful Reporting

Empowering you with accurate, granular detail

In-depth, real-time, customised reports that provide detailed information and actionable insight for you and your team, whenever and wherever it’s needed most.


Spend Optimisation

“I know half my advertising isn’t working, I just don’t know which half”. - William Lever 1851-1925 ... Now you do, with Marcom IQ

Cutting edge data modelling and analysis combined with intelligent reporting provide specific recommendations on how you can reallocate your marketing budget to maximise your return on investment across all channels.

Team Collaboration

Powerful, flexible tools to help your team work smarter.

Improve productivity with better processes and easy access to timely, accurate campaign data and reports. One-click access from anywhere in the world means that the most relevant data is always available for your team, wherever they are.  


Safe. Secure. Compliant


The highest industry standard of security means your data is always safe. You also have the confidence that your marcom forecast and spend data is operating in a SAS70 and SOX compliant environment. safe-logos-small



"Eirtight have been an exceptional IT development partner for Dell and have consistently delivered. They have taken projects from inception and managed them through the full lifecycle of requirements and prototyping through to successful deployment. We have been particularly impressed with their commitment to flexibility and rapid change. This is something that is core to how we deliver at Dell and Eirtight met this challenge extremely well. It is through their commitment to Dell as a customer and their deep technical knowledge and expertise that has led us to consistently award them repeat projects."
Ken Ryan, IT Director, Dell

About Us

We are a dedicated team of veteran technical, marketing and commercial specialists with decades of combined experience in our respective fields. We intimately understand the challenges faced by organisations that have large-scale advertising and marcom budgets that need to be optimised to deliver the highest possible return on investment. We have spent years developing and refining our technology so that we can address these challenges comprehensively.

We can guarantee significantly improved return on investment for your marketing budget when our technology is implemented in your organisation. Your marketing department is no longer a black-hole cost centre, but can now be a profit centre in your business.

It really is revolutionary. Contact us today to find out more.


Contact Us

Eirtight, The Hoxton Mix, 3rd Floor, 86 - 90 Paul Street,
London, EC2A 4NE, United Kingdom

Phone : +44 207 060 5733
Email : info@marcomIQ.com

Eirtight, Media Cube, Kill Avenue,
Dun Laoghaire, Co. Dublin, Ireland

Phone : +353 1 280 5733
Email : info@marcomIQ.com